A startup developing a next-gen HR platform aims to streamline the HR and payroll processes for companies. As an HR solutions provider, their mission is to simplify HR tasks with a user-friendly SaaS platform. The company strives to empower teams of all sizes by modernizing compensation, insurance, and workforce support through efficient automation, reducing task completion time from weeks to days.
Business Goal
Design a customized HR solution that offers expert HR support with just a few clicks, with high priority on user experience.
What I Worked On
Product Design
UX Strategy
User Interaction
Design System
My Role
I was responsible for building a product from the ground up. This involved close collaboration with stakeholders and the Product Owner, contributing to strategy and research for potential users. My tasks also included defining key performance indicators (KPIs), crafting an MVP roadmap, analyzing and testing designed features, and establishing a scalable design system for efficient iterations.
Discovery
Design Process
A series of steps and stages were implemented to organize the work and guarantee a systematic approach to design.
User Personas
Before initiating the design phase, I conducted an extensive user study to identify and define distinct user personas. This process ensured a shared and specific understanding of our diverse audiences. Proposed solutions were evaluated based on their alignment with the needs of individual user personas, allowing us to humanize the design process and foster empathy for the individuals represented by the personas.
Competitor Research
Conducted a Competitor Research to gain valuable insights into the market landscape, understand industry best practices, and identify potential gaps or opportunities.
By analyzing competitors, aimed to gather information on their strengths and weaknesses, discern emerging trends, and benchmark our product against existing solutions.
Challenge
Design a user-centric and intuitive HR system for small and mid-sized businesses. Addressing HR needs such as Payroll, Benefits, PTO, Time and Attendance, and Employee Management, ensuring a user-friendly and efficient experience.
Payroll
A key feature of the app is facilitating easy and swift payroll processing for all employees within the company. Additionally, it provides convenient access to comprehensive history and reports.
Time Off
The feature is designed for a seamless and user-friendly experience, making it easy for users to request PTO or sick leave with minimal effort and intuitive interactions.
Benefits
The feature is designed to provide employees with a user-friendly interface, allowing them to effortlessly access and manage their benefits information.
Time Cards
Offers an easy and intuitive way to track hours and submit time cards
Outcome
The product was successfully launched, with the first clients onboarding within the first week. The product received high ratings from clients, and stakeholders expressed satisfaction with the achieved outcomes.